We are building the first enterprise-scale platform to run online cohort-based membership programs in the Health & Wellness industry.
Think about a Health & Wellness related interest that you have. This could be something like losing weight, reducing your alcohol intake, coping with a chronic illness, managing a pregnancy or training for a triathlon. Now, think of an expert or organization that you follow and trust in this space. What if you could be matched up online with a small cohort of people who are on the same journey as you and collectively receive guidance in the form of coaching and content from this expert or organization as you work towards your goal?
Our platform makes this possible. We sell our software to experts and organizations in the Health & Wellness industry who layer on their own branding and create virtual cohort based programs. They sell access to these programs to their audience. We in turn take a small percentage of the sales generated via our platform. Across multiple customers these small percentages add up to very large numbers 🙂
An individual coach/therapist/trainer could easily recreate this cohort-based program using a group chat, Zoom and a Venmo account. Many of them already do! These individuals are not our customers, however.
We sell our software to experts with large audiences (think best selling authors or YouTubers with enormous followings) and organizations (like medical practices, NGOs or universities). We are building enterprise scale software which allows our customers to manage 1000’s of cohorts. Our customers typically have multiple coaches/therapists/trainers working under them and use our software to not only offer their customers a virtual wellness program but also manage the workflows of the facilitators of these cohorts.